
We have all seen those ads promising agility, stamina and, buzzword of the current times, immunity. Think of a health supplement ad and images of visibly ill people transforming into energiser bunnies pop in one’s head. Keep all brides happy and away from the social media outrage engine.Ĭipla Health - Maxirich Gold: Max Energy aur Max Immunity ka daily dose Nothing connects better than seeing real people in ads that seem more relatable and closer to one’s home. This new campaign for the wedding range, state-specific collection features real brides from different states adorned in their traditional wedding ornaments. Localisation is the hot new trend in advertising, with brands luring customers in their own language and regional nuances. Now, the big question: Will she flaunt her flow next time? We doubt it. She asks her sister, why hide sanitary napkins when you don’t hide any of the other things? The latter brown-paper wraps everyday things around the house like taps, medicine, water bottles, etc, to make a point. This film features two sisters Saniya and Soniya. But landing that message in creative and real ways is hard. Any ad that deviates from these ad tropes of the past, gets a big thumbs up from us. And no it’s not all as fresh as the daisies and pastels on the packaging of tampons and pads. Sirona Hygiene - Let’s Stop The Period Shame And when asked by an aunt (Sheeba Chaddha) what she plans to wear on her honeymoon, pat comes the reply, “Maasi! Honeymoon pe kapde kaun pehenta hai?” So, does that mean the watch stays on? Actor Alia Bhatt who plays a bride to be pairs up the shiny ticking objects with shinier dresses and sarees, for different occasions.
Rambo thumbs up full#
We love the cheeky kicker that comes at the end of this film full of close-ups of the brand’s collection of watches paired with clothes. It’s 2022! Clothes on honeymoon are strictly optional.


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